From outbound campaigns to full GTM infrastructure, we build the systems that turn cold prospects into qualified pipeline — and keep them running.
Trusted by innovative teams
What We Do
Four interlocking services that build your outbound motion, connect your systems, and drive predictable pipeline.
We build, plan, and manage your outbound system end to end — generating real conversations and connecting you with your dream clients.
We design and build your entire go-to-market system — outbound, inbound, and RevOps wired together to drive pipeline and eliminate manual work.
CRM architecture, lead scoring, pipeline automation, and reporting dashboards that give you real visibility into revenue.
Every GTM challenge is different. Tell us where your pipeline breaks down and we'll engineer a tailored strategy — built around your market, your buyers, and your goals.
TAM mapping, buying signals, and personalized outreach that lands meetings with your ideal customers — not random spray-and-pray.
Cold lead re-engagement, lead scoring, and routing that turns your dusty database into a pipeline machine and speeds up every inbound response.
No vendor lock-in, no black boxes. Everything is built inside your stack so when we leave, the engine keeps running.
Your pipeline. Your systems. Your competitive advantage.
The System
Outbound, inbound, and RevOps aren't siloed channels — they're one connected engine.
Clay
GTM Orchestration Layer
How It Works
We audit your current GTM motion, tech stack, and pipeline data to find the gaps and the gold.
A custom GTM blueprint with clear milestones, KPIs, and an execution roadmap built for your stage.
We roll up our sleeves and build — systems, campaigns, processes — alongside your team.
Continuous iteration driven by data. We refine what works and cut what doesn't until the engine hums.
Case Studies
Real results from real GTM engagements. Here's what happens when you stop guessing and start engineering.
Testimonials
Lead Assassin built a GTM system in two weeks. Pipeline is up 4x and our sales team finally has a process they believe in.
Augustus Arnold
Co-Founder, Targhee Security
We were burning cash on channels that weren't converting. They came in, cut the waste, and built a demand engine that actually works.
Julie Ingle
CMO, Stable Sea
The RevOps implementation alone saves us 20 hours a week. No more manually updating HubSpot — and the outbound motion they built is already producing real results.
Gadi Erel
Head of Sales, Fraudio
Client Stories
Darshan Chavan
Director, Qualification Edge
Philip Smith
Director, Education Marketing Agency
Motti Stenge
Co-Founder, Textgrid
Sergio Aparicio
Founder, Onmove
Joanna Fisherman
Managing Director, Employee Assistance Providers
Saxon Huggins
Founder, Rover
Highlights
We lead Clay Club Manila and hosted the first-ever GTM event in the city.
We continue to grow a vibrant community of 300+ Clay builders and GTM Engineers across the Philippines.
Hosting GTM-focused events every quarter to share use cases, tools, and playbooks with the community.
Built a growing ecosystem of GTM-savvy professionals and early Clay adopters in Asia.
Meet the Founder
Built by a founder who's sent millions of cold emails and hundreds of GTM workflows.
Over the past six years, Ericson has helped businesses scale by leveraging tech-driven pipeline generation and GTM automation. He has sent millions of cold emails and generated over 5,000 B2B sales opportunities using advanced GTM strategies.
Ericson
Founder, Lead Assassin

Our Stack
We master the modern GTM stack so your team doesn't have to. Every tool, wired together into one revenue engine.

Clay

Instantly

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Claude Code

HubSpot
SmartLead

OutboundSync

n8n

Clay

Instantly

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Claude Code

HubSpot
SmartLead

OutboundSync

n8n
Certified experts in the modern GTM stack — we don't just use these tools, we master them.

Clay

Instantly

HeyReach

AI Ark

OutboundSync

HubSpot
Lemlist
FAQ
Book a free 30-minute GTM audit. We'll show you exactly where the pipeline is hiding.